When you walk up and down the aisles at Martindale’s this October, you can’t miss the ‘NON GMO Project Verified’ tags below hundreds of the products we sell.
We care about what’s in the food you eat – and we know you do, too.
That’s why Martindale’s proudly supports the Non-GMO Project throughout the year. During October, we join the nearly 13,000 North American retailers to raise awareness of this important movement and celebrate with you!
What Is the Non-GMO Project?
Founded in 2007, the Non-GMO Project is a non-profit organization whose mission is to build and preserve the non-GMO food supply, educate the public about GMOs and provide third-party-verified, non-GMO food choices to consumers. The Non-GMO Project verifies that products are non-GMO compliant only when these products contain less than 0.9% of major GMO risk ingredients, such as those from corn and soy.
Thanks to the Non-GMO Project’s verification and labeling efforts, we have access to 43,623 non-GMO verified products for more than 3,000 brands – and that number is growing every day.
When you purchase food items with the ‘NON GMO Project Verified’ label on it, you can be assured that the product has undergone a rigorous, third-party verification process that meets the Non GMO Project Standard.
What Are GMOs?
GMOs (genetically modified organisms) are organisms that have been created by combining the DNA from different species to form combinations of plants, animals, bacteria and viral genes that do not occur in nature or result from traditional crossbreeding.
Research and development of GMOs started more than 30 years ago. The first genetically modified product, the Flavr Savr tomato, hit the market in 1994. Today, more than 80% of processed foods in North America contain genetically-engineered ingredients.
GMOs were developed to increase crop yield, enhance tolerance to drought and improve nutrition. However, there is no evidence that GMOs deliver any of these enhancements; to the contrary, increasingly, evidence connects GMOs with health issues, environmental harm and violation of farmers’ rights.
More than 60 countries, including Australia, Russia and China, and all of the European Union (EU) countries require labeling of all GMO foods. Globally, 300 regions ban the growth of GMOs. The United States, on the other hand, supports the continued development and use of GMOs and does not require any labeling.
High Risk Crops and More
The Non-GMO Project lists crops and ingredients at high risk for containing GMOs. The most common genetically engineered crops are alfalfa, canola, corn, cotton, papaya, soy, sugar beets, zucchini and yellow summer squash.
What You Can Do
Become an educated consumer. The Non-GMO Project website is ripe with information about their progress, the thousands of food items that are verified non-GMO and the many ways you can get involved.
And next time you visit Martindale’s in October, notice all of the NON GMO Verified labels – we’re working hard to keep you informed, healthy and vibrant.